Privacy Policy

Thank you for your interest in this Privacy Policy! At ReduX, we take the protection of your Personal Data very seriously.

This Privacy Policy applies to and in accordance with the Swiss Data Protection Act 2020 (“DPA”) and the General Data Protection Regulation (“GDPR”) we inform you about the scope of the processing of your personal data when you visit our website and use our services.

Responsible for data processing
Responsible for data processing in accordance with the DPA and GDPR is:

ReduX Technologies AG
Leopoldstrasse 13, 6210 Sursee LU

General information on data processing

In the course of our business and website operations, we process data. This also includes disclosure by transmission to third parties and, where applicable, to so-called third countries outside the European Union and Switzerland. Where we transfer data outside the EU or Switzerland, we have described it below.

Furter, and in regard to the transfer of data into the USA, there is no adequacy decision of the EU Commission for transfers to the USA. However, where we use third party providers in the USA, we have made sure that an adequate level of data protection is guaranteed and that the relevant agreements are entered into.

Relevant legal basis

In accordance with the DPA and the GDPR, the following legal basis, unless specifically described below apply to the processing of your personal data:

  1. the legal basis for obtaining consent is Art. 6(1)(a) and Art. 7 GDPR, Art. 13 para. 2 let. a DPA,
  2. the legal basis for processing in order to fulfil our services and carry out contractual measures and respond to enquiries is Art. 6(1)(b) GDPR, Art. 13 para. 2 let. a DPA.
  3. the legal basis for processing in order to fulfil our legal obligations is Art. 6(1)(c) GDPR, Art. 13 para. 1 DPA, and
  4. the legal basis for processing in order to protect our legitimate interests is Art. 6(1)(f) GDPR, Art. 13 para. 1 and 2 DPA.

Relevant legal basis

In accordance with the DPA and the GDPR, the following legal basis, unless specifically described below apply to the processing of your personal data:

Your rights

These rights are standardized in both the DPA and GDPR. This includes:

  1. the right to information (Art. 15 GDPR), (Articles 4 and 8 DPA),
  2. the right to rectification (Article 16 GDPR), (Article 15 DPA),
  3. the right to erasure (Article 17 GDPR), (Article 12 DPA),
  4. the right to restriction of data processing (Article 18 GDPR), (Article 12 DPA),
  5. the right to data portability (Article 20 GDPR), (Article 28 DPA),
  6. the right to object to data processing (Article 21 GDPR), (Article 12 DPA),
  7. the right to revoke any consent you have given (Art. 7 (3) GDPR), (Article 12 DPA) and

Please contact us at any time with questions and suggestions regarding data protection and to enforce your rights as a data subject.

Every data subject also has the right to enforce his or her claims in court or to file a complaint with the competent data protection authority. The competent data protection authority in Switzerland is the Federal Data Protection and Information Commissioner (, in Austria it is the Data Protection Commission (DSB) ( and in Germany it is the The Federal Commissioner for Data Protection and Freedom of Information (BfDI) (

Automatic data processing when visiting our website

When you access our website, some data is collected and processed by us or on our behalf by our selected third-party providers.

1. Log files

    • Name(s) of our website(s) accessed,
    • date and time of access,
    • the amount of data transferred,
    • the browser type and version,
    • the operating system used by you
    • the referrer URL (the previously visited website),
    • your IP address,
    • the requesting provider.

The legal basis for data processing is our overriding legitimate interest in the ongoing provision and security of our website. The log file is deleted after seven days, unless it is needed to prove or clarify specific legal violations that have become known within the retention period.

2. Hosting

To provide our website, we use the services of Hostpoint AG who process the above-mentioned data and all data to be processed in connection with our website on our behalf. The legal basis for data processing is our legitimate interest in providing our website.

3. Use of cookies

We use so-called cookies on our website. Cookies are small text files that are stored on your respective device (PC, smartphone, tablet, etc.) and saved by your browser. For further information please refer to our Cookie Policy. The legal basis for the use of cookies is your consent as well as our legitimate interest.

Data processing when you submit it to our website and when you use our services

When you contact us through our website or use our services, some data is collected and processed by us or on our behalf by our selected third-party providers.

1. Contacting us

If you contact us, we process the following data from you for the purpose of processing and handling your request: first name, last name, e-mail address, and, if applicable, other information if you have provided it, and your message. The legal basis for the data processing is our obligation to fulfill the contract and/or to fulfill our pre-contractual obligations and/or our legitimate interest in processing your request.

2. User account

If you create a user account, you consent to the storage of your account and log-in data (email, username, password). This allows us to identify you as a user and gives you the opportunity to manage your account, use our services and manage your subscription. Your data will be processed on the basis of your consent.

3. Data management and customer support

For optimal customer support, we use first name, last name, e-mail address, and the data related to your contract with us. Your data may be stored on our website and or our customer relationship management system (“CRM system”). This data processing is based on our legitimate interest in providing our customer service.

4. Contract processing

We process your first name, last name, e-mail address, and the data related to your contract with us data to handle the contractual relationship between you and us. The legal basis for the data processing is the fulfillment of our contractual obligations and, in individual cases, the fulfillment of our legal obligations.

5. Initial Coin Offering and our services

We process the data of our clients and registered users, and any test users in order to be able to provide our contractual services as well as to ensure the security of our services and to be able to develop it further. The required information is identified as such in the context of the order, purchase order or comparable contract conclusion and includes the information required for the provision of services and billing as well as contact information.

Sofern nicht anders angegeben, sind die Zwecke der Verarbeitung Vertragserfüllung und Service, Kontaktanfragen und Kommunikation, Büro- und Organisationsabläufe, Verwaltung und Beantwortung von Anfragen, Bewertung von Besuchsaktionen, interessenbasiertes und verhaltensorientiertes Marketing sowie Profiling.

Further, if you want to take part in our Initial Coin Offering and buy our token you must connect your crypto wallet and some personal data may be collected by the relevant wallet provider (MetaMask or TrustWallet). We would like to point out that ReduX is not responsible for any processing of personal data when connecting your crypto wallet.

The legal basis for the data processing is the fulfillment of our contractual obligations and, in individual cases, the fulfillment of our legal obligations as well as your Consent.

Sharing, Storage and Retention and Security

1. Sharing with others

We will not sell your personal data to third parties, and we will only share this data with third parties if it is necessary for the performance of our contract with you, for analysis and marketing purposes, or to comply with legal obligations. Your personal data will only be passed on to third parties:

    • if you have given your express consent to this;
    • if the disclosure is necessary for the fulfilment of contractual obligations;
    • if we are legally obligated to disclose the data; and/or
    • if the disclosure of the data is necessary for the protection of our legitimate interests or the legitimate interests of a third party, unless your interests in the protection of your data override these interests.

As mentioned above, once we engage third-party companies to process your personal data on our behalf, we will enter into a data processing agreement to ensure the same level of protection and confidentiality of your personal data.

2. Storage and Retention

We will not retain your personal data for longer than is strictly necessary for the purposes for which your personal data is collected. We will only keep your personal data longer if we are required to do so by law. We retain personal data that we use for reporting, analysis and abuse prevention purposes and statutory archiving obligations for up to 10 years after you place your order. We cannot remove your personal data from backups. However, if we make a recovery from a backup, we will promptly delete your personal data.

3. Security

We protect your data using state of the art technical, and physical safeguards and operate a firm system of policies, confidentiality agreements, digital safeguards, and procedures to ensure the highest level of administrative protection.

In more detail to access our database the user must be authorised, is challenged through a two-way authentication system and use encryption. Also, the removal of Personal Data from our location is forbidden and made by using a complex encryption system very difficult. We use cutting edge antivirus and anti-malware software and up-to-date firewall protection. Moreover, authorised personnel must have a legitimate need to know interest such as being your point of contact or service your user account.

The data we collect from you may be stored, with appropriate technical and organizational security measures applied to it, on our servers. In all cases, we follow generally high data protection standards and advanced security measures to protect the personal data submitted to us, both during transmission and once we receive it.

Economic Analyses and Market Research

In order to run our business economically, to identify market trends, customer and user wishes, we analyze the data available to us on business transactions, contracts, enquiries, etc. In doing so, we process inventory data, communication data, contract data, payment data, usage data, metadata whereby the persons concerned include customers, interested parties, business partners, visitors, and users of the online offer. The analyses are carried out for the purposes of business management evaluations, marketing, and market research.

In doing so, we may take into account the profiles of registered users with details, for example, of their purchasing transactions. The analyses serve us to increase user-friendliness, to optimize our offer and business efficiency and are not disclosed externally, unless they are anonymous analyses with summarized values.

If these analyses or profiles are personal, they will be deleted or made anonymous upon termination by the user, otherwise after 2 years from conclusion of the contract. In all other respects, the macroeconomic analyses and general trend determinations are prepared anonymously wherever possible.

Analysis and Online Marketing

Based on both, your consent when you first visit our website and our legitimate interest, we use the following tools for analytics and marketing services. For further details, please also refer to our cookie policy.


We use Google Analytics from Google Inc to evaluate your use of our website, to compile reports on the activities and to provide other services related to the use of our website in order to improve the user experience. When Google Analytics is used, interactions of website visitors are primarily recorded and systematically evaluated with the help of cookies. The following data is processed through the use of Google Analytics:

    • 3 bytes of the IP address of the called system of the website visitor (anonymized IP address),
    • the website called up,
    • the website from which the user reached the accessed page of our website (referrer),
    • the subpages accessed from the website,
    • the time spent on the website
    • the frequency with which the website is accessed.

Google states that it will not associate your IP address with any other data held by Google. You can prevent the storage of cookies by setting your browser accordingly. You can also prevent the collection of the data generated by Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link:

2. Facebook Custom Audiences (Pixel/Cookies)

We use a so-called tracking pixel of Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of Facebook Inc. 1601, Willow Road Menlo Park, CA 94025, USA, on our website. We use Facebook Pixel to track the success of our own Facebook advertising campaigns and to optimize the playout of Facebook advertising campaigns to interested target groups.

After clicking on a Facebook ad or visiting our website, a cookie is stored on your device using the pixel on our website. The cookie processes data about whether you arrived at our website via a Facebook ad and allows us to analyze the user's behavior. This allows us to track the success rate of our Facebook advertising campaigns. In addition, the pixel processes data about the fact that you have visited our website and allows to customize the ads played on Facebook to your interests..

Via the Facebook pixel cookie, a direct connection to Facebook's servers is established when you visit our website. The information generated by the cookie about your use of our website (including your IP address) is transmitted to Facebook in the USA.

The data collected is anonymous for us and does not allow us to draw any conclusions about the user. If you are registered with Facebook, Facebook can assign the collected information to your account. Even if you do not have a Facebook account or are not logged in when you visit our website, it is possible for Facebook to process and store your IP address and other identification data.


As a further tracking technology, we have integrated Google Remarketing services on our website. Google Remarketing is a function of Google Ads that enables a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertising and consequently to display interest-relevant advertisements to the Internet user.

The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet pages that are tailored to the individual needs and interests of Internet users.

You have the option to object to interest-based advertising by Google. To do this, the data subject must call up the link from any of the internet browsers he or she uses and make the desired settings there.

Advertising and Direct Marketing

Insofar as you have also given us your separate consent to process your data for consulting, marketing and advertising purposes, we are entitled to contact you for these purposes via the communication channels you have given your consent to.

You may give us your consent in a number of ways including by selecting a box on a form where we seek your permission to send you marketing information, or sometimes your consent is implied from your interactions or contractual relationship with us. Where your consent is implied, it is on the basis that you would have a reasonable expectation of receiving a marketing communication based on your interactions or contractual relationship with us.

Direct Marketing generally takes the form of e-mail but may also include other less traditional or emerging channels. These forms of contact will be managed by us, or by our contracted service providers. Every directly addressed marketing sent or made by us or on our behalf will include a means by which you may unsubscribe (or opt out).

Links to other providers

Our website also contains - clearly recognizable - links to the websites of other companies. Insofar as there are links to websites of other providers, we have no influence on their contents. Therefore, no guarantee or liability can be assumed for these contents. The respective provider or operator of the pages is always responsible for the content of these pages.

The linked pages were checked for possible legal violations and recognizable infringements at the time of linking. Illegal contents were not recognizable at the time of linking. However, permanent monitoring of the content of the linked pages is not reasonable without concrete indications of a legal violation. Such links will be removed immediately if infringements of the law become known.

Personal data and children

Our services are aimed at people aged 18 and over. We will not knowingly collect, use or disclose personal data from minors under the age of 18 without first obtaining consent from a legal guardian through direct offline contact.

Data Breaches/Notification

Databases or data sets that include Personal data may be breached inadvertently or through wrongful intrusion. Upon becoming aware of a data breach, we will notify all affected individuals whose Personal data may have been compromised, and the notice will be accompanied by a description of action being taken to reconcile any damage as a result of the data breach. Notices will be provided as expeditiously as possible after which the breach was discovered.


We reserve the right to adapt the privacy policy with effect for the future, in particular in the event of further development of the website, the use of new technologies or changes to the legal basis or the relevant case law.

Questions or Comments

If you have any questions or comments about our Privacy Policy or wish to exercise your rights under applicable laws, please contact us using the following contact details:

ReduX Technologies AG
Leopoldstrasse, 13 6210 Sursee LU

last updated on Friday, 21th November 2022

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