Thank you for your interest in this Cookie Policy! At ReduX, we take the protection of your Personal Data very seriously.
This Cookie Policy applies to www.redux-technologies.com and in accordance with Swiss Data Protection Act 2020 (“DPA”), the General Data Protection Regulation (“GDPR”) and the Privacy and Electronic Communications Directive (“PECD”), we inform you about the use of cookies on our website, which cookies we are using and how you can manage your consent to store cookies.
For more information about how we protect your Personal data, please contact us using the details provided below or refer to our Privacy Policy.
A cookie is a small simple file that is sent and stored by your browser on the hard drive of your computer or other device when you visit our website. The information stored in cookies is then returned (depending on the cookie) to our servers (or to the servers of the relevant third parties) on a subsequent visit. Doing so, Cookies transmit small amounts of data about your device to our web server and enable our website to recognize your computer, smartphone, or other device.
Whilst cookies can be classified through their Lifespan, i.e., whether they remain stored on your device for the duration of your browsing session, session cookies, or permanently until they are deleted or expire, permanent cookies.
A second method to classify cookies is by determining their origin or by who is placing a particular cookie. As such a distinction is drawn between first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites. Each cookie must be evaluated individually, as each cookie stores different data.
Finally, it is to note that, Cookies are not software programs and do not contain viruses, Trojans or other 'pests' and that Cookies cannot access information on your PC or device.
We can distinguish between 4 types of cookies:
These cookies are essential or necessary to ensure that our website works properly and is secure so that you can navigate our website and use its features. Without these cookies, certain features of our website would not be available, and you would not be able to use certain service
Functional cookies allow a website to remember the options you have selected (including user ID, consents you have given and/or your preferred language), your username if applicable, and any custom settings you have made (e.g., font sizes) or personalization options you have selected when browsing.
Analysis and performance cookies are used to monitor and improve the function and service of a website. They can also help us track down problems you may encounter when using an online service. Analysis and performance cookies may be used to facilitate online surveys, record visitor numbers, and provide other website analytics metrics
These cookies are also called targeting cookies. They are used to deliver customised advertising to the user. This can be very convenient, but also very annoying
The provision of information about our use of cookies is required and set out in the PECD. Accordingly, the use of functional, analysis and performance or advertising cookies require your consent and thus the legal basis for the collection of your Personal Data through analysis and performance cookies, is your consent.
Please note that this list maybe updated from time to time to adapt to changes on our website and applicable data protection law.
| Cookie | Type | Description | Lifespan |
|---|---|---|---|
| _ga | Analytik | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. | 2 years |
| _fbp | Advertisement | This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. | 3 month |
| _gid | Lifespan | Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. | 1 day |
| _gat | Performance | This cookie is installed by Google Universal Analytics to restrain request rate and thus limit the collection of data on high traffic sites | 1 minute |
We use Google Analytics from Google Inc to evaluate your use of our website, to compile reports on the activities and to provide other services related to the use of our website in order to improve the user experience. When Google Analytics is used, interactions of website visitors are primarily recorded and systematically evaluated with the help of cookies. The following data is processed through the use of Google Analytics:
Google states that it will not associate your IP address with any other data held by Google. You can prevent the storage of cookies by setting your browser accordingly. You can also prevent the collection of the data generated by Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en
We use a so-called tracking pixel of Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of Facebook Inc. 1601, Willow Road Menlo Park, CA 94025, USA, on our website. We use Facebook Pixel to track the success of our own Facebook advertising campaigns and to optimize the playout of Facebook advertising campaigns to interested target groups.
After clicking on a Facebook ad or visiting our website, a cookie is stored on your device using the pixel on our website. The cookie processes data about whether you arrived at our website via a Facebook ad and allows us to analyze the user's behavior. This allows us to track the success rate of our Facebook advertising campaigns. In addition, the pixel processes data about the fact that you have visited our website and allows to customize the ads played on Facebook to your interests.
Via the Facebook pixel cookie, a direct connection to Facebook's servers is established when you visit our website. The information generated by the cookie about your use of our website (including your IP address) is transmitted to Facebook in the USA.
The data collected is anonymous for us and does not allow us to draw any conclusions about the user. If you are registered with Facebook, Facebook can assign the collected information to your account. Even if you do not have a Facebook account or are not logged in when you visit our website, it is possible for Facebook to process and store your IP address and other identification data.
As a further tracking technology, we have integrated Google Remarketing services on our website. Google Remarketing is a function of Google Ads that enables a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertising and consequently to display interest-relevant advertisements to the Internet user.
The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet pages that are tailored to the individual needs and interests of Internet users.
You have the option to object to interest-based advertising by Google. To do this, the data subject must call up the link www.google.com/settings/ads from any of the internet browsers he or she uses and make the desired settings there.
How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option to delete, only partially allow or disable cookies. To do so follow the link to your browser Google Chrome, Mozilla Firefox, Microsoft Internet Explorer/ Edge, Flash cookies, Opera, Safari.
We may update our Cookie Policy from time to time. This might be for a number of reasons, such as to reflect a change in the law or to accommodate a change in our business practices and the way we use cookies. We recommend that you check here periodically for any changes to our Cookie Policy.
If you have any questions or comments about our Cookie Policy, or wish to exercise your rights under applicable law, please use the contact details below:
ReduX Technologies AG
Leopoldstrasse 13, 6210 Sursee LU
Web: www.redux-technologies.com
E-Mail: info@redux-technologies.com
last updated on Friday, 21th November 2022
